17
Aug 11

Good information, but it could be prettier…

And that’s how it started.

I posted the syllabus for MKT 490: Marketing Senior Level Internship on-line a few weeks ago with the following tweet:

Shortly after I sent it out, I got this response from George Somers, a Computer Prof in Cali:

Now, let’s be realistic. A syllabus, well, it’s not supposed to be pretty right? It’s full of policies and procedures and dire warnings and detail. And of course every student READS IT!

That was my thought bubble.

But then….

I remembered…

They DON’T READ IT.

And George was right.

IT COULD BE PRETTY!

Revolutionary thought right? A pretty syllabus.

I won’t bore you with details but suffice to say, after a tweet exchange and coffee with the most AWESOME Lara Dickson (you know her as @deepdishcreates) the graphic syllabus was born!

I’ll leave it to you all (and my students) to tell me if we are on the right track here:

My most awesome “non-pretty” syllabus

 

VS

My even more awesome “Graphic Syllabus”:  MKT490-F2011-infographic

Many thanks to George for creating the “Aha moment” and to Lara for making the idea a reality.